Dr. Dean C. Bellavia

1-716-834-5857

BioEngineering@twc.com

GOAL ATTAINING & Reporting Pearls

GOAL ATTAINING & Reporting Pearls

 

If you want to Set, Monitor and Attain your goals,

 

you might find the “Goal-Attaining & Reporting Kit” of value.


Is your website doing its job?  Does it turn on prospective patients—or turn them off?  This pearl can help you decide and make the simple changes that get the job done.   Your website must never be about you, it must only be about them.  Always use the second person singular (you, your) and limitedly the first person plural (we, us) and speak to them as if they are actually…

What are Realistic monthly any yearly goals based on?   New Pt. Exam Goal:  Last Year’s total exams + 2% to 10% increase.   Full/Ph-II Starts Goal:  Last Year’s starts + estimated % growth.   Production Goal:  Last Year’s Production + 2% to 10% increase + % increase in Full Fees.   Collections Goal:  Last Year’s Production + 30% of growth increase (e.g., if 10% growth, than 3%).   Expenses…

Do you use bonus programs to motivate your team to improve or grow your practice? If yes, maybe you shouldn't... if no, maybe you should!   Bonuses can help and hinder your practice—find out why.   Many doctors are under the impression that bonuses can help the practice grow or motivate individual team members to do a better job.  There are two things you should learn from this pearl: (1)…

How much can Invisible Aligners increase your net?  Is it worth it?  You may find the answers here.  Note: since Invisalign is the most popular plastic aligner, it will be used in the examples below.   Typical practices do about 5-15 simple cases/year and never develop the skills to use it for more difficult cases or to spend less chairtime/case.  Practices that do over 80/year learn the skills required for…

Do you know the basics of marketing?  Is your current marketing fruitful?  Maybe this pearl can help.   The world doesn't owe you patients just because you have spent 22 years and $500,000 on your education and untold amounts to establish your practice—you have to earn your patients!   There are also no simple marketing gimmicks, for example, sending a rose to referring mothers, that will assure you a sound…

Are you sure your cases are being completed on time?  Do you have a program in place to resolve your run-on cases?  This pearl may help.   Run-on cases are costly; every wasted 10-minute appointment costs the practice at least $50.  If you average one run-on patient/day wasting a 30 min appt., it costs you about $150.  If you treat patients 160 days/year, it costs you about $24,000 per year…

Do your patients look forward to or resent visits to your office?  Are you doing all you can to make their visits as pleasant as possible?  Maybe this checklist for exceptional patient visits will help.   With longer times between treatment visits it is important that every visit be exceptional.  That means that everything is done that is needed to assure a successful treatment.  It also means that it is…

Are your Goal-Attaining systems all that they could be?  Are your monthly practice goals Realistic?  Have you accounted for the programs required to attain your goals?  If not, maybe this pearl will help.   Lets face it, making system changes in your practice isn’t typically met with great staff zeal.  But if your team is a part of the entire process, your success is more probable; the A~D~D~I~C~T approach is…

  Do you know whether your website has ever been hacked?  Are you aware of what hackers can do to your expensive website and its data?  If not, maybe this pearl can help.   Websites are becoming an integral part of the management of your practice through marketing, making appointments, and the like.  The more sophisticated your website, the more destruction a hacker can cause, especially if your website contains…

  Do you have difficulty resolving conflict with your team?  Do you have difficulty resolving conflict with your patients?  Do you have difficulty resolving conflict in general?  Maybe this pearl can help.   In every situation you have a goal for being involved; otherwise, why are you involved?  Sometimes problems—that must be resolved—get in the way of attaining that goal.  The best way to resolve a problem is to look…

Are you getting enough referrals from all of your local dentists?  Do you maintain a close connection with your referring dentists?  Does you team maintain a close connection with your referring dentist's teams?  Do you notify your referring dentists when you send them a referral?  If not, maybe this pearl can help you get more referrals.   Just because you exist in an area it doesn’t mean that you will…

  Are you noticing a recent disturbing drop in your Production/Collections/Net?  Are you in a conundrum about accepting patient insurance in general?  Do you feel a need to accept other types of insurance to maintain your practice?  Are you perplexed about how that may affect your practice?  If so, maybe this pearl can help you make the best decisions.   The orthodontic economy, trying to recover form the 2008 depression,…

Are you noticing a downturn in exams/starts? Is it because your referring dentists are retiring?  Is it because you are not putting on an impressive exam?  Are local dentists doing a lot of orthodontics (braces or aligners) at a much lower fee?  If so, maybe this pearl can help you maintain/build your practice.   If you have a mature practice (>30 years) you may be seeing a drop in referrals…

Do you use plastic aligners to treat some or many of your cases?  Are the results you attain with plastic aligners satisfactory?  Do you feel that the lab cost of aligners is a bit too high?  Have you ever considered making your own plastic aligners?  Well maybe this pearl can help you decide.   Not every orthodontist feels comfortable using plastic aligners.  Many feel comfortable only treating easy cases and…

Is your present office adequate for your needs?  Are you considering a new office now or in the future? Have you considered all of the perils of establishing a new office?  Maybe the 5th part of this series will help.     Dream Practice Odyssey - Part 5     View more of Your Practice Odyssey Videos   Your Practice Odyssey - Part-1: The Perils of Staffing   Your Practice…

Is your Internal Marketing in place making your current patients love to visit your practice? Is your External Marketing in place, making NEW patient/families want to have their treatment with you?  Are there services that you don't currently provide a possible new market for patients?  Maybe the 7th part of this series will help you get all of that in prospective.   Dream Practice Odyssey Part 7     View…

Latest Management Pearl

  • Mindfulness: Part-1, Gaining Wisdom by Understanding
      Do you find it intolerable to listen to opinions that are contrary to yours?  Do you seek information that only fortifies your own opinions and shuns anything contrary?  Is this limiting your ability to become a wiser, more fulfilled person?  If so, you might consider appreciating the contrary opinions of others.   Listening to and accepting as somewhat valid the contrary opinions of others isn’t easy to do, especially…